People don’t actually read newspapers.
They step into them every morning like a hot bath.
  • If the mountain won’t come to Muhammad, Muhammad must go to the mountain.
  • Rua das Garridas, Nº 8 1500-304 Lisboa, Portugal


Can you remember

a quote about newspapers
(or perhaps news)
as the second line of history?

HOW

We’ve taken the best from the world of big agency, digital, charity and the private sector to create a team of experts able to meet
As a trusted partner to our clients, we get under the skin of the brand.
We start by understanding clients’ commercial goals, identifying opportunities and addressing challenges.
Then we apply our media and market knowledge to select the right channels and create the right stories.

A pro-active approach

Public relations is key to building a brand, raising awareness of an issue and keeping the organisation’s image unsullied.
We believe our clients should make news rather than simply respond to it.
This is the foundation of all our public relations campaigns.
We work with our clients to communicate their news and outlook in a way that will capture the attention and imagination of their audience.

Engagement with
the news agenda

Alongside our commitment to creating media opportunities pro-actively, we are rigorous in our media monitoring and analysis to ensure that our clients are engaging fully with the news agenda and are taking advantage of every possible media opportunity.
Through this we ensure that our clients are conveying information that is useful for journalists and provides a mechanism for our clients to convey their messages.
We befriend journalists, and in return, make them our clients’ friends.

Influencers

We believe in creating unique content partnerships between brands and influencers, rather than commissioning shout-outs and vanity views. We track and measure the audience statistics for all of our influencers across YouTube, Instagram, Facebook, Twitter and Snapchat. Whether you are looking for globe trotters, shopaholics, tech wizards, fitness bunnies, petrol heads or something entirely different, uppOut make it easy.

We all have obstacles. The feeling of satisfaction comes by overcoming something.

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